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Forced to "predict" MVP delivery

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We all know that we should be focused on generating value each and every sprint. However, what if the product won't be able to produce "value" unless it has the basic features that we need. Here's a scenario.

 

The company has an app in the stores. It's shabby and their users hated it. They wanted to change that so they decided to overhaul the app. Probably use new technology and the team will have to start form scratch. Now the product sponsors wants  the team to delivery the MVP on a specific date.

How do you convince the organization on a thinking such as this?


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